Herd is the word

what drives us?

As a full-service, integrated marketing agency, we have built a team that delivers creative marketing and advertising, master storytelling, deep media relationships, powerful experiences, and impactful engagement. Each service is grounded in data-derived strategy and supported by experts with decades of industry knowledge.

leadership

Rich Katz
RICH KATZ
Founder & Managing Director
Former journalist and agent to professional athletes, Rich is a sought-after speaker, master strategist and highly networked executive.  Rich oversees PR and business development.
Kyle Ragsdale | Buffalo.Agency
KYLE RAGSDALE
Managing Director
Current CMO of Billy Casper Golf and former top revenue and marketing officer for Vox Media (SB Nation, The Verge, Vox.com), Kyle oversees digital, social and marketing teams.
Joe Steranka - Strategic Advisor
JOE STERANKA
Chief  Strategy Officer
Former CEO of the PGA of America and contributor to golf’s return to the Olympics, Joe leads our business and media consultation practice for golf and sports clients.  
Bill Replogle
BILL REPLOGLE
Chief Creative Officer
A creative director with extensive experience in both traditional and digital advertising, having worked with clients like Dunkin’ Donuts, Harley-Davidson and Icelandair.
Kristen Ingraham
KRISTEN INGRAHAM
Senior Vice President
Former VP at Porter Novelli NYC, Kristen works with brands like Timberland, The North Face, Skechers, and P&G to deliver award-winning PR and integrated marketing solutions. She leads talent, operations, and lifestyle clients at Buffalo.

MEET THE HERD THAT KEEPS US ROAMING

Zachary Abaie | Manager
Zachary Abaie | Manager
ZACHARY ABAIE
Manager
Retired college soccer player and hopelessly optimistic DC sports fan.
Derika Crowley | Associate
Derika Crowley | Associate
DERIKA CROWLEY
Associate
I don’t like to gamble, but if there’s one thing I’m willing to bet on, it’s myself. - B.K.
TRACY HANFORD
Director of Marketing, BCG
It's actually pronounced "PRO-cess"
Chad Kurz | Director
Chad Kurz | Director
CHAD KURZ
Senior Director
Rule of Thirds. Wordplay. Lists.
RYAN PARSONS
Senior Associate
Former two-sport, Division I benchwarmer.
Nathan Rubinstein - Associate
Nathan Rubinstein - Associate
NATHAN RUBINSTEIN
Associate
“There isn’t enough daylight in any one day to practice all the shots you need to.” – Ben Hogan
Chris Walling | Senior Associate
Chris Walling | Senior Associate
CHRIS WALLING
Manager
The nearest sprinkler head will be blank.
Kenny Bayton - Associate
Kenny Bayton - Associate
KENNY BAYTON
Associate
Baltimore bred Terp alum. Building my brand, leaving my legacy.
Bill Fiedler - Senior Director
Bill Fiedler - Senior Director
BILL FEIDLER
Senior Director
Wine enthusiast and pop culture junkie.
Lindsay Hank | Buffalo.Ageny
Lindsay Hank | Buffalo.Ageny
LINDSAY HANK
Office and Events Coordinator
Capturing the moment, while being a part of history.
Jessica Lewis | Buffalo.Agency, Billy Casper Golf
Jessica Lewis | Buffalo.Agency, Billy Casper Golf
JESSICA LEWIS
Director of  Web and Product Development
Former professional golfer turned snowboarding addict.
John Pfeifer | Buffalo.Agency
John Pfeifer | Buffalo.Agency
JOHN PFEIFER
Art Director
In second grade I was told to just move my lips during the choir performance.
Shane Sharp - Vice President
Shane Sharp - Vice President
SHANE SHARP
Vice President
Holds a black belt in the Korean mixed martial art of Hwar Do, sports trivia and craft beer.
Laura Wenzel | Administrative Associate
Laura Wenzel | Administrative Associate
LAURA WENZEL
Associate
I like my sports like I like my coffee, on ice. Go Red Wings!
Kevin Chiang | Buffalo.Agency
Kevin Chiang | Buffalo.Agency
KEVIN CHIANG
Senior Designer
Part of the first ever professional Ultimate Frisbee championship team, The Philadelphia Spinners.
Glenn Gray | Buffalo.Agency
Glenn Gray | Buffalo.Agency
GLENN GRAY
Vice President
Has traveled to 18 countries, including hiking the Inca Trail in Peru and Perito Moreno Glacier in Argentina.
Jill Headley | Buffalo.Agency
Jill Headley | Buffalo.Agency
JILL HEADLEY
Vice President
Former Wake Forest golfer. Favorite foursome? Her husband and two daughters.
Jessica Lloyd | Associate
Jessica Lloyd | Associate
JESSICA LLOYD
Associate
Proud Hokie with some serious Natitude.
Cassie Phillips | Buffalo.Agency
Cassie Phillips | Buffalo.Agency
CASSIE PHILLIPS
Manager
Throws like a girl and is proud of it.
Tomas Silvani | Buffalo.Agency
Tomas Silvani | Buffalo.Agency
TOMÁS SILVANI
Manager
Was stranded in Antarctica for two weeks.
David Wood - Manager
David Wood - Manager
DAVID WOOD
Director
Author of Around the World in 80 Rounds.
Pate Clarson | Manager
Pate Clarson | Manager
PATE CLARSON
Manager
3rd generation Floridian, not quite sure how to dress for winters in DC.
David Griffith - Director
David Griffith - Director
DAVID GRIFFITH
Vice President
Plays guitar and sings in a band.
Kira Jones | Buffalo.Agency
Kira Jones | Buffalo.Agency
KIRA JONES
Senior Associate
Captained my college squash team.
LUCÍA MÁRQUEZ
Junior Designer
Opportunity does not knock, it presents itself when you beat down the door.
STEPHEN REYNOLDS
Senior Director
Once watched a baseball game with Rosa Parks.
Paige Stinger | Buffalo.Agency
Paige Stinger | Buffalo.Agency
PAIGE STINGER
Manager
Every pizza is a personal pizza if you believe in yourself.
Dan Wooters - Associate
Dan Wooters - Associate
DAN WOOTERS
Associate
Part-time hotel owner.
Ben Cramer | Buffalo.Agency
Ben Cramer | Buffalo.Agency
BEN CRAMER
Senior Associate
Can play five instruments poorly.
Rachel Griffith - Administrative Associate
Rachel Griffith - Administrative Associate
RACHEL GRIFFITH
Administrative Associate
I'm almost as complicated as my Starbucks order.
ADAM KEMPTON
Vice President of Analytics
Best shooter of the basketball at the company. *Unproven.
Liza Mencarini | Buffalo.Agency
Liza Mencarini | Buffalo.Agency
LIZA MENCARINI
Manager
Triplet and a dual citizen of USA & Italy.
Robert Rodriguez - Senior Associate
Robert Rodriguez - Senior Associate
ROBERT RODRIGUEZ
Senior Associate
Texas BBQ connoisseur and self proclaimed Weather Geek.
Andy Tabor | Buffalo.Agency
Andy Tabor | Buffalo.Agency
ANDY TABOR
Senior Associate
Winning isn't everything it's the only thing.

HAVE WHAT IT TAKES TO JOIN THE HERD?